Google Analytics

A website analytics and optimization tool that provides detailed insights into user behavior. Mouse Flow offers features like session replay, heatmaps, funnels, and form analytics, helping businesses understand how users interact with their websites and identify areas for improvement in user experience and conversion rates.

Parse.ly is a content analytics and audience insights platform tailored for digital publishers and content-driven websites. It offers real-time and historical data on content performance, audience engagement, and reader interests. Parse.ly's strengths lie in its content-centric approach, providing insights on which topics, authors, and content formats perform best. It also offers predictive analytics to guide content strategy. The platform is particularly valuable for news organizations, media companies, and content marketing teams looking to optimize their content strategy and increase reader engagement.

An open-source web analytics tool that provides self-hosted, customizable tracking and reporting of website traffic and user behavior.

A comprehensive, free web analytics service popular in Russian-speaking markets. Yandex.Metrika offers features similar to Google Analytics, including real-time statistics, heatmaps, and session recordings, helping businesses track website performance and user behavior with a focus on the Russian internet market.

A comprehensive product analytics platform designed for web and mobile applications. Amplitude offers cross-platform user journey tracking, advanced behavioral analysis, and powerful segmentation capabilities. It helps businesses understand user interactions, optimize product features, and drive growth through data-driven insights and experimentation.